Is Artificial Intelligence (AI) and Machine Learning (ML) the same?

Artificial Intelligence (AI) and Machine Learning (ML) are two extremely popular and overused buzzwords at the moment; and they both are often used interchangeably. Although they aren’t the same thing, popular perception believes they are the same. This piece is our attempt to explain the difference.┬áTo begin with, both terms are frequently used when we […]

Test Drive in Airports

BUSINESS CASECompared to a decade ago, customers today are experiencing new sales processes in many industries and categories, such as unique shopping experiences in branded electronics stores, online retail with advanced customer relationship management, including intelligent product suggestions. Car buyers nowadays design their decision and experience journey individually from a multitude of different touch points. […]